Quality photography for kitchen and bath retailers is incredibly important for websites and social media participation.
As the saying goes, you only get one chance for a first impression. There are many ways of getting high-quality photography from hiring a professional to DIY.
One of the best ways to get great photography is to hire a commercial photographer. If your budget does not allow for a professional photographer ( fees that can run anywhere from a few hundred dollars to more than $2,000 for a day ).
We can supply quality photography or you can submit photography of your own for inclusion on the website, blog, social media channels, and even for advertisements on and offline. Note: Usually print advertising requires higher quality images than is required for the web.
You can certainly take some great shots and even videos with a good-quality cell phone today.
There are other sources of images for your Website, blog or social media. First, let me say that it is definitely a no-no to use images you find on the web. They can be copyright-protected. But, you have two other sources.
- You can use images you pay for from sights like Shutterstock and iStockPhoto.
- There are free sites where you can use images and give credit to the photographer on sites like Unsplash or Pixabay.
Whether you decide to hire a professional or decide to do it yourself, there are a couple of key things to keep in mind.
First: You should rename your photos to something that describes the image. For example “IMG00101.JPG” “does not work as well for SEO as naming the image “Beautiful white shaker kitchen.JPG.” You should also resize the image and compress it to make your site load faster and improve the visitors’ experience helping your site rank higher in search engines.
